1955

HOOD P-F FLYERS – Based on the popularity of sneakers and the proliferation of P-F technology in Hood and B. F. Goodrich adult shoe styles, Hood introduced “P-F Flyers – Canvas Shoes for Active Youngsters,” a collection of canvas children’s shoes that incorporated Posture Foundation principles.

“Canvas Shoes for Active Youngsters”

P-F Flyers targeted the youth market by advertising heavily on the popular Walt Disney’s Mickey Mouse Club television show with positive messages such as “Run your fastest in your Hood ‘P-F’ Flyers.”